Malaysia Airlines goes with Sabre PRISM to power corporate segment

Malaysia Airways introduced that it has chosen Sabre Company’s PRISM to energy and optimize its company section. 

Through the use of automated, real-time knowledge insights and traits, PRISM presents the airline superior knowledge analytics, enabling them to craft a extra customised journey resolution for enterprise clients. 

Malaysian Aviation Group (MAG) chief government Ahmad Luqman Mohd Azmi stated of the know-how: “Deciding on the best enterprise intelligence resolution is crucial for enhancing our company journey choices, driving enterprise progress, and boosting income whereas elevating the journey expertise for our clients. Because of this we’ve chosen Sabre PRISM, to assist us obtain these objectives by optimising and streamlining our gross sales processes.”

With PRISM, airways achieve a complete view of company journey whereas making certain compliance with GDPR and different world knowledge privateness rules. It’s the solely resolution that provides a built-in analytics instrument, on-demand reporting, and API connectivity.  

Moreover, Sabre presents PRISM clients 24/7 self-service entry to analytics and reporting, in addition to in-house technical and improvement help. This help ensures correct and well timed knowledge recordsdata and enabling customized improvement help for patrons. 

PRISM additionally ensures aggressive company account administration and enhances the client expertise via higher presents primarily based on their distinctive company journey necessities.